National Institute of Intellectual Property
Today, the "Franchise Market Qazaqstan" - 2023 franchise exhibition was held at the Qazpatent platform. The main organizers of the exhibition are the company "FranchDay.com" and the International Franchising Academy.
The best Kazakh franchises from different sectors of Kazakhstan business were presented at the exhibition.
The event aims to form the Kazakh franchise business community, popularize and develop the franchising market in Kazakhstan, increase the growth and presence of Kazakh franchises, create international standards for packaging and sales of franchises in Kazakhstan and certainly direct communication of business with government agencies.
Aydyn Artykova, Deputy Director of Qazpatent, made a welcoming speech on behalf of Qazpatent, who noted the importance of registration of intellectual property objects, development of the franchising market in Kazakhstan, and also answered a number of questions of the event moderator Nurbolat Tileu. Head of the franchise packaging company "Franchday.com" Seisen Kaliakpar presented trends, niches and prospects for the development of franchising. Head of the Department of State Registers Asemgul Kazieva was a speaker with the topic: "Registration of the agreement on the disposal of the right. Franchising agreement". Head of the Trademark Examination Department Altynai Taisheva told the audience about legal protection and registration of trademark.
The exhibition included master classes, tastings of eco-national sweets, B2B meetings and seminars from leading Kazakhstan experts in the field of franchising, intellectual property rights, export, investments, innovations, financing, and government regulation.
The exhibitors had a unique opportunity to get detailed information about each franchise, ask questions to the representatives of the companies and choose the most suitable franchise.
Those present at the event also familiarized themselves with the terms of franchise cooperation, learned about business development opportunities and received advice from experts in the field of franchising.
